Contact JO

To contact Jo, please use the form on the right, or email her on

United Kingdom

About Jo


Thank you for visiting my website. My name is Josephine Way and I am a freelance makeup artist based in the East Midlands, UK.

I specialise in bridal makeup and love nothing more than helping a bride to be come up with her perfect look. Whether that’s something soft and classic or you prefer to try something a little daring – I will work with you to make sure you not only look your best, but more importantly, you feel your very best too!

There is no ‘one size fits all’ in makeup; it’s learning about you, your skin and your wedding and choosing perfectly placed products to ensure your makeup is flawless and long lasting.

In my kit you’ll find an array of high end products – well it is your biggest day after all! From Charlotte Tilbury to Bobbi Brown, Mac to Illamasqua, you’ll find a little bit of everything in there meaning no matter what you’re after, I’ll be sure to have just the product.

I’ve also had experience in fashion, commercial and editorial work so if there’s a project you’ve got in the pipeline that you’d like help with – feel free to get in touch!

I hope you enjoy looking around – please see my gallery for examples of my work and any questions just ask! There’s never a time I won’t want to talk makeup…




The transition of make-up to photograph.

A video highlighting the techniques of local make-up artist Josephine Way, and photographer Beverley Perkins. Video created by Izzyemv